I Have No Lane
Your marketing shouldn't either...
When a brand has the product, positioning, and audience—but not enough sales revenue—that’s a problem I take every measure to solve.
I am an AI Engineer turned marketer
Introduction
I am an AI Engineer turned marketer, I used to build and architect llm applications for a B2B Saas company and had years of experience in Software Engineering.
The Problem
A year ago, I started working in strategic and performance marketing. I realized that many Brands lack the expertise to build or integrate the necessary tech that compounds their sales and achieves their full growth, and I took that personally...
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Brands I have worked with
I approach marketing like engineering;
precise, data-driven, and scalable.
Store Optimization
Transform your online store into a fast, personalized shopping experience with elegant design, seamless performance, and a mobile checkout built to convert.
Paid Ads
Deliver thumb-stopping creative and precision-targeted campaigns across Meta, Google, TikTok, and Pinterest, driving scalable results and serious lead volume.
SEO/AEO
Rank at the top of both Search and AI-generated results. I craft content and structure that capture high-intent traffic from poeple already searching for your answer.
Full-Funnel Experimentation
From ad creative to checkout flow, every step of the user journey is tested, measured, and refined. I identify what truly converts and scale the winners for sustainable growth.
Robust Analytics
Build a tracking foundation that actually tells the truth with server-side analytics, mitigating Ad blockers and iOS-14+ restritions, and clean data pipelines powering every optimization decision.
How It Works
Most agencies run ads or manage social media, I engineer systems that scale your business
driving higher ROI
without the agency overhead.
Audit & Baseline
I dissect your current setup: tracking, funnels, creative, tech stack, and establish clear performance baselines. No assumptions, just data.
Infrastructure Setup
Build the foundation: server-side tracking, proper attribution, clean data pipelines, and conversion-optimized store architecture that actually works.
Test & Iterate
Launch systematic experiments across every touchpoint: ad creative, landing pages, checkout flows. Kill losers fast, scale winners hard.
Scale What Works
Once we've identified winning formulas, we pour gas on the fire, expanding budgets, audiences, and channels while maintaining efficiency.
Optimize & Compound
Continuous improvement through data analysis, creative refresh, funnel optimization, and trend adaptation. Sales compounds over time.
The key insight?
Marketers at their core are professional gamblers who fail as cheaply and as timely as possible. No one knows what works until they do. But owning the smartest tech stacks the odds in your favor.
"A critical thinker that can solve pretty much any problem."
I've been working with Mohamed T. for a while now. I can only say that he's amazing and I'm so grateful to have found him. He's a critical thinker that can solve pretty much any problem. He's organized, and is brilliant to work with. He's enhanced our website, improved metrics, and engineered around problem areas.
Expertise
The technical audit revealed gaps we didn't know existed. Mohamed's approach to marketing is hands-on. He doesn't just strategize, he builds scalable systems to execute and measure results. Working with someone who actually codes makes all the difference.
Ahmed Ibrahim, Director, Egyptian Tax Authority
Ready to fly over your slow lane?
Book a free technical audit