Portfolio
Real results, tech-driven execution, and high-impact growth.
Here are a few stories that highlight my approach to client success.
Rebrand & Campaigns for Vachellia
Led a full rebranding and digital transformation of a textile sourcing agency, managing a team of two interns with diverse design and engineering skills. Assessed and leveraged their strengths, provided technical mentorship, and encouraged creative leadership.
Oversaw UI/UX redesign, market research, and end-to-end campaign delivery, all while building a custom CRM to optimize the meta funnel to the unique characteristics of a lead in textile sourcing.
- Increased website conversion rate from 0.5% to 2.0%
- Boosted qualified lead generation by 30%
- Reduced cost per acquisition by 55%
Scaling a Regenerative Fashion Brand
Discovered and partnered with the founder of Nazeerah, a pioneering US-based, biodegradable women's apparel brand. Joined as a technical and marketing advisor, later demonstrating commitment and driving strategic growth.
Supported every aspect from marketing campaigns and tech, to deep research and partnership development. Focused on building mutual trust, solving real problems, and delivering continuous improvement.
- Grew annualized revenue by 190%
- Generated 500+ qualified leads
- Increased website traffic by 300%
This collaboration demonstrates the power of proactive relationship-building, thoughtful strategy, and relentless execution for shared success.
